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¿Qué es LibriRed?

LibriRed es una herramienta creada por la CEGAL (Confederación Española de Gremios y Asociaciones de Libreros). Gracias a ella los sellos editoriales pueden saber el número de ejemplares que se venden, qué facturación producen los libros, dónde se venden más o en qué librerías se encuentran, entre otros. 

El Ministerio de Educación y Cultura otorgó 35.000€ para subvencionar el proyecto. De hecho, para poder usar esta plataforma tienes que ser una editorial y pagar, como mínimo, 500€ anuales. La cantidad variará en función de la facturación de dicha editorial, ya que cuanto más dinero facturen más aumentará la cuota.

Además, también pueden tener información detallada sobre los consumidores. Pongamos por caso que a título personal consumes muchos thrillers, y da el caso que la mayoría son de la editorial Penguin Random House y del Grupo Planeta. A través de la plataforma, las editoriales podrán tener esta información para saber qué competencia directa tienen. 

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